Content is king

Product Descriptions That Work

If your descriptions aren’t capturing attention, you could be losing customers. Our experts go beyond features to produce descriptions that tell your product’s story, connect with your audience, and drive those results.

Are you selling your products short?

It’s easy to fall into the trap of just listing features, but your customers want more. They need to know why your product is worth their time (and money).

Low conversions: If the value isn’t obvious, visitors won’t feel the urge to buy.
High bounce rates: When descriptions are too vague or technical, customers head elsewhere.
Missed SEO opportunities: Poorly optimised descriptions mean your products get lost in the crowd.

Generic product descriptions lose sales

Our experts create descriptions that clearly show why your product is essential.

Customer-focused:Expert writers emphasise how your product adds value to the customer’s life.
SEO-friendly:Every description is strategically keyword-optimised to help your products rank well.
Choose your tone:Our experts use language that resonates with your audience so the right message reaches the right people.

How it works

Briefing

A good brief sets the foundation for great content. You’ll share the details of your project—goals, tone, audience—so the expert knows exactly what’s needed.

Feedback

Collaboration is key. You’ll review the drafts, provide feedback directly through the platform, and work with your freelancer to refine the content until it’s just right.

Final Draft

After revisions, the polished final draft is ready for your approval—precise, professional, and ready to make an impact

The Contentoo Platform

Why Contentoo?

Unique copy for every product:We avoid generic templates. Each description is crafted to make your product stand out.
SEO integration:Increase visibility with descriptions that are keyword-rich without forced language.
Conversion-driven language:We use persuasive, genuine language to turn curiosity into conversions.
Engaging storytelling:We go beyond features, weaving a story that connects with customers and elevates your product’s appeal.
Quick delivery:Need descriptions fast? Our team delivers quality copy on time for your launches or updates.

customer Stories

Word on the street

Case study

How Venn Telecom entered 3 markets and grew SEO 77%—without hiring

Venn Telecom

Case study

How Source.ag scaled technical content to drive global expansion

Source.ag

Case study

How tado° expanded niche energy content to 7+ markets with a lean team

tado°

Case study

Scaling content without the headcount: how Meister keeps content flowing

Meister

Case study

Resonating globally: Dealfront’s localisation success

Dealfront

Case study

From global to local: Sendcloud’s content strategy

Sendcloud

Case study

From headache to growth driver: Swan’s localisation story

Swan

Case study

How Schouten & Nelissen became thought leaders in education

Schouten & Nelissen

Case study

Mollie’s content localisation push across Europe

Mollie

Case study

How Bloomreach engaged EMEA with localised content

Bloomreach

Case study

How Sendcloud scaled content for global expansion

Sendcloud

Case study

How Visma overcame employer branding challenges with Contentoo

Visma

Case study

How Webs boosted content production and quality with Contentoo

Webs

Case study

How Marley Spoon localised content for 8 markets

Marley Spoon